IFit Inc., the membership-based fitness platform that offers interactive, virtual workouts for home fitness equipment, has announced a new partnership with Xponential Fitness, expanding its fitness library to include member access to Pilates and yoga content from Club Pilates and YogaSix.
“We’re incredibly excited to bring the Club Pilates and YogaSix experiences to our athletes,” said Jeremy McCarty, chief subscription officer at iFit, Inc. “As a leader in connected fitness, we’re constantly evolving to meet the needs of our athletes. With this partnership, our athletes now get access to a broader range of fitness content—all included as part of their iFit membership.”
Club Pilates is a fitness franchise that offers reformer-based Pilates classes, incorporating a modern approach to the classical Pilates methods developed by Joseph Pilates, with an emphasis on core strength, flexibility and mind-body connection.
YogaSix, a national brand, emphasizes a modern approach to yoga, with classes that focus on strength, balance, mobility, and mind-body connection.
“This partnership with iFIT, a pioneer in connected fitness, allows us to bring our world-class content to a wider audience than ever before,” said Steve Pankowski, EVP of Strategic Partnerships at Xponential Fitness. “By leveraging iFIT’s innovative platform and expansive global reach, we’re proud to introduce the transformative experiences of Club Pilates and YogaSix to millions of members around the world in a truly immersive, digital-first way.”
Image courtesy YogaSix
